Since 2021 we have reimagined how hundreds of clients, with tens thousands of users generate procurement insights with Spendscape.
Today, Spendscape is a unified web platform with interactive dashboards, easy new feature discovery, and a rich visual side thanks to 3D animations. It features multiple Gen AI-assisted products to speed up time-to-insights and data-cleansing processes.
Due to high inflation, clients had a need to understand which price increases from suppliers are justifiable, and which should be negotiatied.
Our Gen AI-enabled product allowed them to break down strategic goods into raw materials in seconds. Understanding material breakdowns allowed them to connect them to relevant market indexes to analyze various market drivers. Using interactive dashboards they can see procurement areas with price increase risks and savings opportunities.
Dashboards created in Power BI allow clients to understand where they have paid less than the market price, and where they have negotiation opportunities due to overpayments.
This report is just one of dozens of analytics designed for specific user tasks. By introducing BI product teams to a jobs-to-be-done we created a set of mutually exclusive analyses, all focused on real-life scenarios like negotiations with suppliers or identifying M&A synergies.
Wirtualna Polska wanted to understand how they could attract Gen Zusers to their products and platforms. Discovery showed that engagement targets they look for are only found in the products leveraging the swipe-to-discover mechanics. WP would need to not only enter this market but become one of its leaders.
The project proposal emphasized the need to confirm business viability and suggested a potential solution to achieve the targets.
The idea was to produce apparel worn during music events.
We focused on acquisition and brand recognition. We promoted underground music initiatives on social media channels, as well as through outdoor campaigns which increased our reach.
The funnel from SM was redirecting potential customers to our online shop where the merchandise was available.